AMERICAN AND SCORE NAME HOPE FORCE INTERNATIONAL GRAND PRIZE WINNER OF "FLIGHTS. CAMERA. ACTION" CONTEST
American Airlines Recognizes Small Business Impact On Jobs And The Economy – Grants More Than 350 Round-Trip Tickets To Small Businesses
Research and Surveys Validate Return on Investment for Business Travel
Recognizing that small businesses create 75 percent of the net new jobs in the U.S. economy, American Airlines and its small business mentoring partner, SCORE, announced the Grand Prize winner of its "Flights.Camera.Action" contest Sept. 15 at the 2011 SCORE Awards Gala in Washington, D.C. Hope Force International, from Brentwood, Tenn., was awarded more than 100,000 Business ExtrAA® points – enough for 50 domestic round-trip Plan AAhead award Economy Class tickets. The winner will be featured on American Airlines inflight television, a full-page ad in one issue of American Way® or Nexos® magazine, banners on AA.com, and more. The addition of the grand prize brings the total number of BusinessExtrAA points awarded to the equivalent of more than 350 domestic round-trip PlanAAhead® award Economy Class tickets.
Hope Force International is a not-for-profit that mobilizes thousands of volunteers into areas of crisis around the world. They were chosen through a public vote for 50 semi-finalists from hundreds of videos entered, which represented a cross section of industries and geographic regions from around the United States. A panel of esteemed judges, including Leigh Buchanan, INC. editor-at-large; Kelley Cox, U.S. Chamber of Commerce executive director of business development; Rieva Lesonsky, GrowBizMedia founder and chief executive officer; Virasb Vahidi, American's Chief Commercial Officer; and Ken Yancey, SCORE chief executive officer – selected Hope Force International for articulating the most compelling case for how travel and media exposure to American's customers could affect substantial growth for their company. To view the full release, link to full release. To view the winning organization's video, click here.
To view the full release, click here.
Other finalist videos can be viewed here.
Jupiter Research, Business Travel News, Travel Industry Association of America – May 2007